About the job We are looking for a results-driven Product Manager with strong commercialization and experimentation skills to join our international product team at Zuoyebang. Your mission is to own an independent mobile app end-to-end and drive revenue growth through continuous A/B testing, onboarding and paywall optimization, and funnel performance improvement. Responsibilities Own the app & business results Lead the end-to-end development, growth, and monetization of an independent mobile app. Partner closely with User Acquisition (UA) teams to hit revenue, profit, and LTV targets. Monetization, funnels & A/B testing Design and optimize onboarding flows, paywalls, pricing, and key funnels (install → activation → paywall → subscription). Run continuous A/B tests on creatives, flows, copy, and pricing to improve conversion and retention. Monitor funnel metrics and user behavior, identify drop-off points, and ship improvements quickly. Build and execute a structured monetization roadmap across subscriptions, in-app purchases, and paywall iterations. Product ownership Participate in all stages of the product lifecycle—from opportunity discovery and concept ideation to launch and iteration. Conduct market and competitor research to find new product and monetization opportunities. Work closely with design, engineering, data, marketing, and QA to deliver product milestones on time. Use data to drive decisions on UX/UI optimization, feature prioritization, and monetization strategy refinement. Continuous optimization Define and track KPIs (conversion, retention, ARPU, LTV, ROAS, etc.). Build dashboards with the data team and regularly review experiment results. Turn insights into clear product changes that move business metrics. Requirements Hands-on experience in product management, growth, or mobile app monetization (or strong technical background with product mindset). Passion for product development, marketing, AI, and data-driven experimentation. Strong analytical and problem-solving skills; able to learn new concepts independently. Excellent communication skills and ability to work with cross-functional teams. Fluent English (written and spoken) for professional communication. Open-minded and receptive to feedback; willing to iterate and improve. Result-oriented mindset with strong ownership and execution. Owner mentality – you act as a proactive leader, not a passive executor. Preferred: Previous experience at HubX, Codeway, or other top Turkish mobile app studios is a strong plus.